URL Redirection

 Please wait a moment! 







URL redirection, also called URL forwarding, is a World Wide Web technique for making a web page available under more than one URL address. When a web browser attempts to open a URL that has been redirected, a page with a different URL is opened. Similarly, domain redirection or domain forwarding is when all pages in a URL domain are redirected to a different domain.


URL redirection is done for various reasons:

  • for URL shortening;
  • to prevent broken links when web pages are moved;
  • to allow multiple domain names belonging to the same owner to refer to a single web site;
  • to guide navigation into and out of a website;
  • for privacy protection; and
  • for hostile purposes such as phishing attacks or malware distribution.1